JonnyPops: Pass a Pop
An awareness building short intended for distribution on social media.
About the Client
JonnyPops is a popsicle brand that’s absolutely exploding. It’s set apart from the many other popsicles on the market thanks to a commitment to high-quality, simple ingredients. As a brand, JonnyPops is fun and funky. They’re recognizable for bright colors, good deeds on every stick, and, of course, amazing flavors.
About the Project
We made JonnyPops a video for use as an awareness building piece on social media. We drew attention to the good deeds on the sticks and produced a video that was fun and bouncy because we knew the JonnyPops audience would appreciate the familiar tone the brand is known for putting out.
To make the video as versatile as possible, we even produced mini-stories in vertical format that were intended solely for use in Instagram Stories.
Crew
Directors: Zac Anderson & Eric Johnson
Producer: Eric Johnson
Assistant Producer: Ben Carlson
Production Design: Aida Broshar
Script Supervisor: Cya Foust
1st AC: Jacob Charbonneau
Grips: Robert Sherman, Jack Hurbanis
BTS Photo: Jolanta Young Photography
Cast (In Order of Appearance)
Lead: Jamie Stumpf
JonnyPops Girl: Nadya Anderson
Frisbee Guy: Tyler Perry
Frisbee Girl: Piper Verbrick
Bench Guy: Brandon Cayetano