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A Winning Video Marketing Strategy

A Winning Video Marketing Strategy

A Winning Video Marketing Strategy If marketing is part of your job description, you’ve doubtless heard all about the countless statistics that suggest the effectiveness of video as part of your content strategy. But just because video marketing can be effective...
Typical Video Production Budget Breakdown

Typical Video Production Budget Breakdown

When you or your company makes a significant investment, it’s not crazy to wonder where all of your money is going. A typical video production house, creative studio, or ad agency will assure you that they’ll generate big-time results, but they’re...
The Anatomy of a Brand Story

The Anatomy of a Brand Story

The ability to tell stories is one of the greatest gifts mankind was ever given. One might have you on the edge of your seat while another might have you laughing out loud. In some cases, though, a story might have you bored to tears – even if it was actually...
12 Video Marketing Ideas [With Examples]

12 Video Marketing Ideas [With Examples]

These days, few question the effectiveness of video marketing. The ROI has been proven time and time again. Even so, coming up with the right kind of content to share at the right moment in the buyer’s journey can be difficult. Some videos that are put out there...
Does Video Help with SEO?

Does Video Help with SEO?

SEO is weird. For some, it’s an unrivaled method for bringing in new leads, for others it’s not working at all, and for still others, it’s an acronym for who knows what (hint: search engine optimization.) But even experienced marketers often wonder:...